So between 1st March and 8th March 2015 eBay are running a Comic Relief Listings Promotion. You can have 100 gratis fixed price or auction style listings if you donate a percentage of the final selling price to charity, in this case Comic Relief.
The minimum is 10% and eBay will match our donations up to £10,000 which is very nice of them as it is going to a good cause.
So in order to qualify you must set your auction as a charity auction and choose the percentage you wish to donate, which I assume will likely be 10% for most people who decide to take advantage of the offer. This will enable your listing to qualify for the free insertion.
If you look at the graphic above I can see a few things which I’d like to expand upon. The first being:
“Final value fee credit equal to the percentage donated” does this mean if we donate 10% of the items price we get a 10% reduction of the final value fee, or if the final value fee is 10% both fees offset each other. I would think it’s the former because if we donate 100% of the items selling price we’d get a 100% FVF credit effectively meaning we pay nothing to list. I’m pretty sure I’ve got this bit right, meaning you only pay a FVF on the portion you’re actually making money on but I’ve contacted eBay for clarification.
Second thing to note is that apparently the chance of selling something goes up by 34% if you’re selling for charity. That’s something cooked up by the Columbia Business School in 2011 and I wonder how much this has to do with people wanting to support a charity and how much to do with improved visibility that eBay give a charity listing.
The terms and conditions for this offer can be found here.
I’ve never listed for charity before but before the promo is over will certainly list something to feel like I’m doing my bit. I’m not sure if listing can be done via the mobile app and that may be a factor in if I take it up or not as I almost exclusively list on my phone these days.
If you’d like some free listings but would rather not donate in this way you can still do so, more info over here.
UPDATE: ebay have made it impossible to donate to charity when resisting items. I have tried to relist some items using the quick relist form and also individualy from within the website and it’s not possible to add donate to charity this way. You have to start a new listing from scratch and when using the mobile app the option isn’t on that either! So unfortunately I’ll not be donating to Comic Relief via eBay this year. Come on eBay, sort it out for next year!